Cross-channel analytics can help you get a clearer picture of how your company is performing in your target market, but you need to have a plan to synthesize and make meaning of all that data if you want to have… Read more »
social analytics
A “Like” by Any Other Name: Google Analytics Starts Quantifying Social
April 11th, 2012 by EreikaLikes, tweets, shares and +1s – social media marketing has come into its own, with more options for social sharing appearing on the scene each week. Companies no longer question whether or not they should be active in social media,… Read more »
