Learn How to Engage

Viral Metrics: How Casual Players Become Hardcore Fans

Even the best social games have to overcome the initial hurdle of being found. If your D1 retention looks good, but the numbers drop sharply by the time you get to your D30 retention, then you already know you have a problem.

Unfortunately, by the time those numbers come in, if you aren’t already putting retention measures into place, you’ve lost more than just a portion of your initial player base – you’ve lost everyone those players could have brought to you virally!

In the social gaming world, there are thousands of choices, each vying for user attention. If you want your game to succeed and be profitable, you need a plan.

Sepiida has proven experience in the realm of social gaming and viral metrics optimization, and when it comes to keeping gamers interacting with your latest release, we understand how to take your players from “casual” to “hardcore” while bringing their friends along for the ride.

Profit from Experienced Online Community Management

With the saturation of online games available to Facebook users (and online users in general) you have to be ready to target the right niche. Monetization depends on your ability to improve retention, and increase your MAU numbers consistently.

We’ve worked with top Facebook Game developers to improve their viral metrics optimization, and we can do the same for you. Make sure that you’re measuring what counts, and that you understand how those numbers translate into actions that can improve your overall ROI – contact our team today and let us put together a comprehensive social gaming analytics suite that fits your game’s profile.